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Can you have different brands under one company?

Can you have different brands under one company?

The answer is yes–it is possible and permissible to operate multiple businesses under one LLC. Many entrepreneurs who opt to do this use what is called a “Fictitious Name Statement” or a “DBA” (also known as a “Doing Business As”) to operate an additional business under a different name.

What is it called when a company sells other products?

A white-label product or service is a product or service produced by one company (the producer) that other companies (the marketers) rebrand to make it appear as if they made it. Investopedia’s description: A product manufactured by one company that is packaged and sold by other companies under varying brand names.

Why do companies launch multiple brands in one product category?

The advantage of a multi-brand portfolio is that it allows the company to cover all the different needs in a given category, especially when some of those needs are perceived by customers as being negatively correlated with other needs. Also, marginal brands consume a disproportionate amount of company resources.

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Can you change a product and sell it?

If you purchase a product from its manufacturer – or authorized retailer – it is yours, and you are free to use it and to re-sell it – without obligation to the manufacturer. However, if you modify the product – someone, likely the original manufacturer – might have a patent that covers your modified product.

Is it legal to run multiple businesses under one company?

Whilst it is legally possible to run multiple businesses under the one company, it is not without its constraints. It is important that you understand the risks associated. If you are unsure about how best to structure your business affairs, it may be worth consulting a business lawyer for advice.

Should you create a single brand or multiple businesses?

Additionally, you may want to develop a line of businesses that are closely related in terms of the products and services offered, the industry, or even its customers. In such a case, it may make good sense to create a single brand that will unify the various business operations.

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Can you trade under multiple business names when starting a company?

When starting your company, you might be wondering whether you can trade under different names. The answer is that you can, and you can also do this in multiple ways. In this article, we’ll discuss how your company can trade under multiple business names.

What do I need to start my own business?

If you choose an LLC, you will need to draft an Operating Agreement. If you choose a Corporation, you will need to file Incorporation documents. File all of the necessary start-up documents and public notices with your state and local government (if applicable). File for a Federal Employer Identification Number (EIN) for the business entity.